Pretzel trailers and pretzel trucks have come a long way! The popularity of these twisty treats spread across Europe during the Middle Ages. Pretzels are seen as a symbol of good luck, prosperity and spiritual fulfillment. It is also considered a symbol of bond in matrimony, hence the phrase “tying the knot.” In 1861, Julius Sturgis founded the first commercial pretzel bakery in Pennsylvania.

Today, more than $550 million worth of pretzels are sold in the United States annually. Established companies like Wetzel’s Pretzels, Auntie Anne’s Pretzels and Foltz’ Pretzels have expanded their locations with pretzel trailers and pretzels trucks. Also, many entrepreneurs who have dreamed of having their own pretzel business have found opportunity to do so with a pretzel trailer, at a much lower cost. Are you ready? Call us and we can get you started!

Why Entrepreneurs Buy Pretzel Style Mobile Kitchens?

Pretzel mobile kitchens are a great way to bring in big bucks. Pretzels are a majority’s favorite and you can get creative with the menu. It’s a lot easier to manage than being in a brick & mortar establishment. It will always be a high demand, so it’s good to sell all year round.

Auntie Annie’s Adds a Mobile kitchen Option for Franchises

Auntie Anne’s is a famous brand that most of us know and love. In fact, the franchise has grown over the years to become the “best pretzel stands in the mall.” Operating in more than 46 states and 17 different countries, you may be wondering why such an established business would go with the idea of adding mobile kitchens to their business model.

Well, they realized that they could reach more franchisees with their new mobile food trucks.  With the deterioration of popularity with malls in America, this gives them an edge that most food court franchises haven’t tapped into and they’re doing great with them.

Auntie Anne’s currently operates two dozen food trucks that help them take pretzels to customers. Most of the Auntie Anne’s Food Trucks and Trailers have been built by Concession Nation. Auntie Annie’s Pretzels is a good example of franchises that are stepping outside the box when it comes to taking your business to customers instead of waiting for them to come to you.

Wetzel’s Pretzels is on a roll adding Pretzel Trucks for their Franchise

Wetzel’s Pretzels are very popular on the west coast, and they have partnered with Concession Nation to build a fleet of pretzel trucks, since 2019. The birth of Wetzel’s Pretzels began in the year of 1994 in Redondo Beach, California by Bill Phelps & Rick Wetzel. Today they have over 340 stores across the U.S. and all over the world including Disneyland Resort & Walt Disney World

Pretzels Mobile Kitchens Options for Success

Commercial pretzel enterprises are increasingly using mobile kitchens as part of their business models to improve customer experience and optimize profitability. Running a success pretzel mobile kitchen requires more than just a great recipe.

Do your research to find the right location at the right times to reach the maximum customers seeking your delicious pretzel recipe. Search out locations with the most people who are looking for a great snack like parks, beaches, and near sports parks.  Be sure to see that there is sufficient space to park your pretzels food truck and check with the city for any necessary permits.

Go beyond a single location by finding different events to attend to sale your pretzels. Some of the catering events that you can attend include weddings, holiday parties, anniversaries, birthday parties, fundraisers, sporting events, and corporate gatherings.

The exciting part is that pretzel concession trailers provide you with a unique opportunity to focus on the fun part. You can have one product but create different toppings to attract more customers.

Do you have unique recipes that can take pretzels to a whole new flavor? Why not build a pretzel concession trailer and share your passion with other people while making money?

Build Your Pretzels Truck with Concession Nation

Concession Nation is a food industry leader and uses their blog to share great insights on concession trailers and food truck industry as well as customer success stories. Their trucks have been featured on CNN, the Cooking Channel, the Food Network, and NBC. We are passionate about creating food trucks and food trailers. Call Us Now!


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